Amex has been an essential partner with USGA since 2006, creating exclusive fan experiences for 1000s of US Open attendees each year. In 2023, we were tasked with creating an inviting, climate-controlled lounge at the Los Angeles Country Club, transforming 10k square feet of white tent into a boho LA-inspired oasis on the links.
Taking place on Father’s Day weekend, we invited guests to write and send custom designed postcards to share love from the course. Over 500 postcards were mailed over the course of the 4-day championship.
Ancillary Amex tents were placed throughout the course to deliver complimentary earpiece radios to fans, featuring the SiriusXM broadcast during the Championship rounds.
